We help you index your website on search engines and achieve top rankings.
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High-quality organic traffic
Analysis and customization of the SEO strategy are the keywords for achieving results that last. Nothing is left to chance.
The first step is a discussion with the client to understand what goals they expect to achieve with a SEO activity. It is very important for us to first:
This initial exchange between SEO Specialist and client team is essential to define a successful SEO strategy geared toward the results the company expects to achieve.
After understanding the client's goals, our SEO Specialist will analyze the client's website - if it is a company that already has an online presence - through a technical SEO audit and an analysis of the positioning acquired so far. This will allow us to understand any errors or gaps that could be included in the SEO strategy. Historical analysis of a website positioning is also very important at this stage, in order to understand the foundation from which the project begins its way in the world of online positioning.
After thoroughly analyzing the website from a technical and ranking point of view, it is good to also study the organic competitors before defining a SEO strategy worthy of its name. This allows us not only to understand their strategy and thus be competitive, but to find opportunities that we had not yet considered.
Having then performed all the analyses just listed, we are ready to define the customized SEO strategy that will enable us to achieve the client's goals. This strategy can include several onsite and offsite activities. Here are some examples:
At this point there will be a real presentation of the work done to the client, who can decide whether to activate the whole strategy presented or to start with small improvement activities and then proceed with the advanced activities later on. Our projects normally include scalable activities, so as to meet the needs of the client but still get tangible results already after a few months.
Having defined and approved the SEO strategy, we jump into the action. Even in the implementatio phase, there is usually an initial step of analysis and planning, in which we undertake for example:
Only after this further steps we will be really ready to start the real work of optimizing and improving the organic ranking of a website.
A strategy built on customer needs
The keywords analysis is the first step to analyze the search volumes of keywords that relate to the target business. Through this and the SEO audit it will be possible to optimize the site for proper indexing and to lay the foundation for an initial ranking.
Content production plays a key role in the online visibility of a website. It is critical for it to be be useful to users, informative, up-to-date, valuable, consistent and responsive to people's search intent.
The goal of link building is to improve a website's visibility on search engines by positively influencing its ranking in search results in a natural and consistent way. The more links a website receives from reliable and authoritative sites, the more likely it is to rank better in search results.
Sometimes firms require a local positioning to be top of mind in a specific target market. This type of SEO activity involves a strategy that includes multiple types of onsite and offsite actions with the goal of improving rankings for local searches.
We optimize your online presence by improving the speed and user experience of your website. Performance and Core Web Vitals are key aspects to consider when it comes to SEO but also to User Experience.
We know how delicate the SEO migration phase is from an old CMS to a new platform. We help you maintain your previously acquired ranking and lay the groundwork for proper indexing.
Semrush is one of the most well-known SEM - Search Engine Marketing platforms. We have chosen it and use it for every SEO project worth its salt, from preliminary ranking analysis to technical audits to backlink verification. Thanks to the experience and certifications obtained by our SEO Manager Sara Ferrarini, we areSemrush Certified Agency Partner.
Do you have a digital project you would like to talk to us about or simply want to get in touch? Drop us a line!